SquadCRMSquadCRM
SquadCRMSquadCRM

India-first revenue CRM

Close more. Serve better. Grow faster.

Close more. Serve better. Grow faster — pipeline, WhatsApp, GST invoices, tickets, and Ask Squad in one workspace. 374 live capabilities, 3 deepening, 385 in the public catalog.

No credit card for trial · GST invoices via Squad Solutions · EN / हिन्दी / ગુજરાતી

Live pipeline

Product preview
New

Pixel Schools

₹2.1L

18 open
Qualified

Northstar Clinics

₹1.8L

11 open
Proposal

Acme Retail — POS + CRM

₹4.2L

Harbor Foods

₹6.0L

7 open
Won

Orbit Logistics

₹9.5L

4 open

WhatsApp

Lead replied · Acme Retail

Invoice

GST paid · ₹1.8L

Ask Squad

3 at-risk deals flagged

374

Available now

3

Deepening

24

Capability hubs

385

In public catalog

GST-ready billingRazorpay + StripeWhatsApp BusinessIndia data tenancyRole-based accessFree trial via Squad Solutions

Product tour

See admin-faithful surfaces — not a stock dashboard.

Interactive preview rebuilt from SquadCRM’s standalone modules (pipeline, WhatsApp, GST invoices, Ask Squad). 377 capabilities available or deepening.

  • Sales pipeline

    Kanban stages, deal amounts in ₹, and owners — the board your team opens every morning.

    LeadsDealsTasks
  • WhatsApp CRM

    Campaigns, templates, commerce payloads, and chat-to-lead without leaving the record timeline.

    CampaignsBotVoice notes
  • GST finance

    Invoices with CGST/SGST/IGST, Razorpay/Stripe links, credit notes, refunds, and light stock.

    InvoicesPayment linksStock
  • Ask Squad

    Natural-language commands, autopilot suggestions, health & risk — with approval safeguards.

    Ask SquadAutopilotSafeguards

Dashboard

Revenue snapshot · this week

UATAJ
Open pipeline₹1.42Cr
Won MTD₹52.3L
New leads128
SLA open3

Wins by week

Today's priorities

  • Send Acme revised quoteHigh
  • WA follow-up · HarborMed
  • Demo prep · PixelMed

Interactive preview — dashboard, pipeline, leads, WhatsApp, invoices, tickets, SquadBI, and Ask Squad.

Platform

Everything a revenue team needs — across 24 capability hubs.

374 available now · 3 deepening · 385 in the public catalog across sales, marketing, service, WhatsApp, finance, field ops, automation, and AI. Modules unlock via Squad Solutions entitlements.

Full feature list →
IncludedPlan-gated

Platform & tenancy

Multi-tenant CRM, entitlements, and go-live foundations. 17 capabilities in this hub.

IncludedPlan-gated

Roles & access

RBAC, teams, field security, and sharing. 16 capabilities in this hub.

IncludedPlan-gated

Lead management

Capture, score, assign, convert, and distribute leads. 28 capabilities in this hub.

IncludedPlan-gated

Contacts & companies

People, accounts, and customer context. 17 capabilities in this hub.

IncludedPlan-gated

Sales & deals

Pipelines, Kanban, forecasts, and deal rooms. 21 capabilities in this hub.

IncludedPlan-gated

Quotes, CPQ & products

Catalog, price books, quotes, approvals, and e-sign. 16 capabilities in this hub.

IncludedPlan-gated

Activities, tasks & calendar

Follow-ups, logging, and calendar sync. 13 capabilities in this hub.

IncludedPlan-gated

Email CRM

Inbox, templates, tracking, sequences, and compliance. 23 capabilities in this hub.

IncludedPlan-gated

Omnichannel, WhatsApp & SMS

One desk for chat, WhatsApp, SMS, voice, and IVR. 29 capabilities in this hub.

IncludedPlan-gated

Marketing automation

Campaigns, forms, landing pages, lists, and A/B tests. 21 capabilities in this hub.

IncludedPlan-gated

Workflow automation

Triggers, conditions, waits, and actions across revenue. 12 capabilities in this hub.

IncludedPlan-gated

AI & intelligence

Scoring, forecasts, summaries, and upcoming copilots. 24 capabilities in this hub.

IncludedPlan-gated

Customer support

Tickets, knowledge, SLAs, portal, and CSAT. 18 capabilities in this hub.

IncludedPlan-gated

Analytics & BI

Reports, funnels, builders, and leadership dashboards. 12 capabilities in this hub.

IncludedPlan-gated

Admin, customization & data ops

Custom fields, industry packs, import, GDPR, and audit. 24 capabilities in this hub.

IncludedPlan-gated

Industry packs

Vertical templates for pipelines, fields, and locale. 7 capabilities in this hub.

IncludedPlan-gated

Finance & billing

Customer AR, GST billing, expenses, credit notes, refunds, and payment links in CRM. 8 capabilities in this hub.

IncludedPlan-gated

Projects & collaboration

Roadmap suite for projects and team collaboration. 6 capabilities in this hub.

IncludedPlan-gated

Mobile & field sales

Responsive web, PWA mobile CRM, offline field sync, GPS check-in, and business-card OCR. 10 capabilities in this hub.

IncludedPlan-gated

Sales team & gamification

Leaderboards and coaching — expanding. 9 capabilities in this hub.

IncludedPlan-gated

Security & enterprise

SSO, SCIM, audit, compliance, and isolation. 18 capabilities in this hub.

IncludedPlan-gated

Developer & integrations

REST API, webhooks, marketplace, and connectors. 19 capabilities in this hub.

IncludedPlan-gated

SquadTechno ecosystem

Solutions billing and POS family under one roof. 7 capabilities in this hub.

IncludedPlan-gated

Product UX

Modern admin workspace designed for daily adoption. 10 capabilities in this hub.

Outcomes

Built for how Indian teams actually sell.

Anonymized results from services, SaaS, agency, and education teams using SquadCRM with WhatsApp, pipeline, and service in one place.

All stories →

B2B services

3.2×

faster lead response

Website forms and WhatsApp inquiries finally land in one pipeline with clear owners. We stopped losing warm leads overnight.

Founder · B2B services · Bengaluru

SaaS

41%

more SQLs from campaigns

Marketing finally sees which campaigns create deals. Our weekly review went from debates to dashboards.

Marketing lead · SaaS · Mumbai

Agency

28%

faster ticket resolve

Support tickets tied to deal history changed everything. Agents resolve faster because context is already there.

Support manager · Agency · Delhi NCR

Education

counselor follow-ups completed

Counselors work a single queue — missed callbacks dropped, and admissions reporting stopped living in spreadsheets.

Admissions head · Education · Pune

Industries

One CRM — built to fit your industry motion.

SquadCRM works across sales-led businesses. Pick your industry at signup; we tailor stages, fields, and onboarding tips. Pipeline, marketing, and service stay the same core.

Full industry guide →

Sales agency

Field / channel sales

Supported

Territory pipelines, partner/dealer tracking, and visit follow-ups.

  • Channel partner & dealer account hierarchy
  • Field visit tasks and activity logging
  • Territory-based lead routing

SaaS / software

Product-led sales

Supported

Trial → paid pipeline, product-qualified leads, and expansion deals.

  • Lead scoring from product usage signals
  • Trial and demo stage pipelines
  • Nurture sequences for free users

Services

Consulting & agencies

Supported

Inquiry-to-retainer flow with quotes, proposals, and project handoff.

  • Inbound inquiry capture from website forms
  • Proposal / quote versions on the deal
  • Handoff tasks from sales to delivery

Education

Schools & edtech

Supported

Admissions, counselor follow-ups, and institutional B2B sales.

  • Admission / inquiry lead stages
  • Counselor task queues and reminders
  • Campus or program campaign lists

Healthcare

Clinics & providers

Supported

Patient/referral inquiries and clinic partnerships with compliance-ready controls (masking, access reasons, export residency). Sales CRM — not a clinical system; not HIPAA certified.

  • Referral and appointment inquiry leads
  • Clinic / hospital account records
  • Sensitive-field masking + reason-for-access logs

Finance

BFSI & fintech

Supported

Lead qualification and partner sales with KYC-stage fields and compliance-ready controls. Not a core banking system; not SOC2 certified — product controls only.

  • KYC-stage pipelines with required / sensitive fields
  • Partner / DSA channel management
  • Export controls with data-residency acknowledgment

Manufacturing

B2B supply

Supported

Distributor networks, RFQ deals, and long-cycle B2B forecasting.

  • Distributor and OEM account trees
  • RFQ → quote → PO deal stages
  • Weighted forecast for long cycles

Real estate

Brokers & builders

Supported

Site-visit leads, project inventories as deals, and broker networks.

  • Site visit and site-booking stages
  • Project / tower as company or deal context
  • Broker channel partner tracking

Retail

Omnichannel sales

Supported

B2B wholesale, franchise leads, and customer relationship beyond POS.

  • Wholesale / franchise lead pipelines
  • Store-opening opportunity tracking
  • Campaign lists for loyalty segments

Other

Something else

Supported

Same CRM core — customize stages, fields, and workflows to your motion.

  • Custom lead and deal stages
  • Industry-specific custom fields
  • Workflows tailored on onboarding

Not a vertical silo — a revenue CRM that adapts. See all features · Industry fit · Ask about your use case

Customer journey

From first touch to renewal — one timeline.

01

Capture

Forms, website tracker, WhatsApp, and imports land as scored leads.

02

Nurture

Sequences, campaigns, and workflows move the right people forward.

03

Close

Pipeline, quotes, CPQ, and e-sign keep revenue in one system.

04

Serve & bill

Tickets, NPS, invoices, payment links, and warranties keep revenue after the sale.

05

Improve

SquadBI, AI ops, field CRM, and autopilot show what to do next.

Squad Solutions

Billing, trials & tenants — already solved.

SquadCRM plugs into the same Solutions platform as SquadPOS: plans, GST invoices, Razorpay, free trials, and tenant provisioning.

  • Self-serve subscribe + optional free trial
  • Plan feature matrix synced into your CRM workspace
  • Admin login provisioned after payment / trial start
  • Upgrade seats or plan — entitlements update automatically

Flow

  1. 1

    Choose plan

    Starter · Growth · Scale on this site

  2. 2

    Solutions provisions

    Tenant + subscription + trial window

  3. 3

    CRM unlocks

    Features match your plan entitlements

  4. 4

    Team logs in

    App login with emailed credentials

Works with your stack

Gmail / OutlookWhatsApp BusinessZapier / MakeSlack / Zoom / CalendlyGoogle Drive / OneDriveMeta / Google / LinkedIn AdsQuickBooks / Xero / TallyRazorpay / Stripe / PayPalWebhooks & GraphQLSCIM / SSO / MFAField GPS + PWACSV import/export

Why switch

Leave the Frankenstein stack behind.

SquadCRM replaces sheets, mail merges, and disconnected helpdesks — with plan-aware access your finance team already understands.

Try SquadCRM
Before
With SquadCRM
Scattered tools
Unified revenue workspace
Manual follow-ups
Sequences + workflow automation
Guesswork forecasts
Stage-weighted + AI propensity
Ticket black holes
Routing SLAs & agent console
Separate billing silos
Squad Solutions tenants & trials

FAQ

Straight answers

How many capabilities does SquadCRM cover?

Our public catalog lists 385 capabilities across 24 hubs. 374 are available now; 3 are shipping with deeper UX. Browse Features for honest labels.

How does Squad Solutions connect?

Subscribe on this site → Solutions creates your tenant, plan, trial, and invoices → SquadCRM is provisioned with plan features automatically.

Does SquadCRM work for my industry?

Yes. Industry packs tailor pipelines, fields, and onboarding for sales agencies, SaaS, services, education, healthcare, finance, manufacturing, real estate, retail, and more.

Can features change when I upgrade?

Yes. Plan changes in Solutions sync entitlements into SquadCRM so Growth/Scale modules unlock without a manual rebuild.

Is this the same as SquadPOS?

No. SquadCRM is a separate product with its own UI, plans, and feature matrix — billed alongside POS in the same Solutions platform.

Where do customers log in?

After trial or payment, use the SquadCRM app login. Credentials are emailed when your workspace is provisioned.

Launch your workspace this week.

Self-serve trial via Squad Solutions — same billing you trust from SquadPOS, purpose-built for CRM.